Strategy Director

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Adam has spent over a decade solving brand problems for some of the world’s most progressive and iconic brands, while delighting fandoms worldwide. Adam has an abundance of curiosity to understand diverse cultural behaviours, then turning those insights into meaningful ideas, all complemented by his love and appreciation of creative craft. At DRUM, he’s always looking for new ways to influence culture and drive fame for DRUM clients.

Adam joined DRUM from Electronic Arts in LA where he led global multi-channel creative strategy across various triple-A game titles.

He has also worked on gaming projects across a wealth of high-performing brands, platforms and franchises such BMW, PlayStation, YouTube Creators and TwitchCon to name just a few.